Case study · Design

Tax Reference Cards

A whole tax year on one card: federal and provincial rates, brackets and credits in a modular system, produced for 13 regions in English and French.

Role: Graphic designer: card system, web banners, social tile
Tools: Adobe InDesign, Adobe Illustrator, Microsoft PowerPoint, SharePoint
Client: Wealth management firm, tax department (Raymond James)
Year: 2025

Thirteen tax reference cards in a grid on a light grey background. — The full set: 13 federal and provincial cards.

The brief

Advisors and clients need current tax rates for their province at a glance. The tax department needed one dependable card format, produced across every Canadian region and both official languages, and promoted online.

The challenge

High-density tables have to stay readable at small sizes. Each region has different figures and different table lengths, and every card exists in French as well as English, so the system had to flex without breaking.

The process

Design the masterBuilt a modular card with a title band, federal block and provincial block so tables of different lengths slot in cleanly.
Roll out to 13 regionsProduced a card for each region, then a French edition of each, 26 files in total.
Launch onlineDesigned the homepage hero banner and the article-page map banner, and a social tile to announce the series.